Pathik Bhatt

Tag: marketing

  • Ravioli Oli Cares – Best Ravioli Restaurant in Oak Brook IL

    My boss had a Groupon for Ravioli Oli about a month ago and suggested we use it for a team lunch because the restaurant is near our Oakbrook Terrace office. As a vegetarian, ravioli is a popular item for me whenever I go out to Italian restaurants so I thought it was a great idea after seeing their online menu. You get six ravioli pieces (plenty for lunch), choose your filling and add a sauce. If you can’t decide on just one combination, you can go with their “Oli Duet” and try two different ravioli combos, 3 pieces in each.

    Ravioli Oli Plate

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  • Link Building Strategies for 2013 from SES Chicago

    I was fortunate enough to attend the 2012 Search Engine Strategies Conference last week in Chicago (Twitter: #seschi) and saw several great presentations about link building strategies for 2013. Link building is an essential part of search engine optimization (SEO), and the techniques required to acquire more links from other websites are becoming more and more time consuming. For years SEO’s have tried to find ways to automate and speed up link building by submitting to every Web directory that will give them a link. Google’s Penguin update earlier this year was launched to devalue links from those types of sites and to discourage site owners from pursuing more “black-hat” link building. (more…)

  • Advertising Doesn’t Negatively Affect American Culture

    Since I explored how advertising negatively affects us in an earlier blog post, it’s only fair that I explore the other side. We can blame a lot of things on advertising and mass-marketing, but some of those critiques should be self-directed. Ultimately, each individual is responsible for how their environment & situation affects them. The way our advertising looks today may also be another chicken and egg case where some may argue that advertising shaped American culture into what it is today, while others will say (more…)

  • Marketing Mistakes You Might Be Making

    The last two Thanksgivings have sucked for me, both were preceded by job loss. Fortunately another thing that sucks at many companies helped me get back on my feet. I knew I wanted to switch gears & get into marketing after the first loss, so I headed straight to the library to check out some marketing books. One book called out from the shelves louder than all of the others: (more…)