Tag: social media

  • Tips for Entrepreneurs From Aalap Shah – Co-Founder of SoMe Social Media

    Aalap Shah of SoMeI had the opportunity to work with Aalap Shah on the board of the 2012 NetIP Conference hosted in Chicago last year. Both us were Social Media Co-chairs and Aalap also spoke on a digital marketing panel with other marketing experts there. It was great working with him and I’m glad he took some time out to share some lessons he’s learned about entrepreneurship while starting his company, SoMe Social Media. (more…)
  • Link Building Strategies for 2013 from SES Chicago

    I was fortunate enough to attend the 2012 Search Engine Strategies Conference last week in Chicago (Twitter: #seschi) and saw several great presentations about link building strategies for 2013. Link building is an essential part of search engine optimization (SEO), and the techniques required to acquire more links from other websites are becoming more and more time consuming. For years SEO’s have tried to find ways to automate and speed up link building by submitting to every Web directory that will give them a link. Google’s Penguin update earlier this year was launched to devalue links from those types of sites and to discourage site owners from pursuing more “black-hat” link building. (more…)

  • How Social Media Saved My Wedding

    I know that sounds like a ridiculous statement (b/c it partially is), but my reception may not have been the same without it. We had decided that our theme was going to be “Chicago” early this year, and started thinking of ways to make that come alive in the banquet hall. I kept saying I wanted to make models of the buildings, but didn’t know how that was going to happen. After many Google searches I found my solution: postcards with models of Chicago buildings. It was some local printing press that had no contact form on the site, no phone number, no shopping cart, just a form to print out and mail to them. I don’t think I have ever placed an order this way, at least not in the past 10 years. It’s 2011!   (more…)